Jim Moran College of Entrepreneurship
Graduate Programs
Website: https://jimmorancollege.fsu.edu/grad/
Dean: Susan S. Fiorito; Professors: Fiorito, Kim, Schofield; Associate Professor: Clayton, Manchiraiu, McQuerry; Teaching Faculty III: Frazier, Bob Garner; Teaching Faculty II: Breed, Hand, Langston, Lewis, Parker, Tatum, Whalen; Teaching Faculty I: Baber, Brenda Garner, Griffin, Tara Hackett, Trae Hackett, McHaffie, McNees, Nam, Stith; Instructional Specialist II: Plant; Instructional Specialist I: Riley; Jim Moran Professor: Fiorito
At The Jim Moran College of Entrepreneurship, it is our mission to inspire innovation, instill compassion, and ignite an entrepreneurial mindset in the next generation of leaders.
As a result of retaining extremely qualified and dedicated faculty members, the Jim Moran College of Entrepreneurship has attracted highly qualified students, whose spirit of enterprise and creativity is equally matched by their robust aptitudes for analytical and creative thinking. Outstanding student and faculty interaction, in conjunction with the College's exceptional program options, has created a stimulating, one-of-a-kind learning environment that prepares students for careers as future business executives and leaders.
Admission Requirements
Students apply to the Jim Moran College of Entrepreneurship graduate programs through Florida State University's Office of Admissions website at https://admissions.fsu.edu/gradapp. Completed applications, including all supporting documents, must be received by March 1 to be considered for early admissions and financial aid for the Fall semester. All applications must be received by July 1 for admission to the Jim Moran College of Entrepreneurship. Applicants must meet the following minimum requirements:
- 3.0 undergraduate GPA (4.0 scale) as an upper-level undergraduate.
- Two letters of recommendation from individuals who can assess the applicant's academic potential. Preferably one (1) academic reference letter and one professional letter.
- Official transcripts (in a sealed envelope) from each college and/or university attended sent to the Office of Admissions. FSU transcripts or official transcripts already on file will be obtained by the Office of Admissions.
International applicants whose native language is not English must submit an English language proficiency exam, such as the Test of English as a Foreign Language (TOEFL), the International English Language Testing System (IELTS), or the Pearson Test of English (PTE Academic), the Cambridge English Language Assessment, the Michigan Language Assessment, or Duolingo. These scores are considered official only when they are sent directly to the Office of Admissions from the testing agency and are not valid after two years.
Master of Science (MS) in Retail Entrepreneurship
The Jim Moran College of Entrepreneurship offers a Master of Science in Retail Entrepreneurship with a major in Textiles and Apparel Entrepreneurship (MS-TAE). This program enables students to gain the necessary tools to succeed in textile and apparel industries, while enhancing research and technical skills needed for new product design, development, and management. This program prepares graduates for careers in quality analysis and textile testing.
The curriculum delves into topics involving processes of innovation; testing and analysis; introduction to entrepreneurship and supply chain; manufacturing; distribution; advancement; and consumption in textile and apparel product development. The graduate degree
prepares tomorrow's textile and apparel industry leaders with entrepreneurial insights through the exploration of new technologies while gaining a better understanding of the advancements in the current industry.
Degree Requirements
The MS in Retail Entrepreneurship with a major in Textiles and Apparel Entrepreneurship (MS-TAE) degree requires 30 credit hours of coursework: 18 credit hours of core courses and 12 credit hours of electives. A list of the core and elective courses can be found at https://jimmorancollege.fsu.edu/grad.
Students without an undergraduate major in Retail Entrepreneurship from the Jim Moran College at Florida State University, or an equivalent bachelor's degree program from an accredited university, will be required to complete undergraduate prerequisite courses before admission into the Textiles and Apparel master's program. Students without a prior undergraduate or graduate degree in an equivalent program should complete the following required foundation courses to be considered for admission:
- CTE1410 Introduction to Textile Science (or an equivalent class) with a B- or better
- CTE3055 Retail Computer Applications (or an equivalent class) with a B- or better
Core Curriculum
Students are required to take 18 hours of the following coursework:
CTE 5444 Quality Assurance Assessment (3)
CTE 5445 Advancements in Textile Technologies (3)
CTE 5815 Retail Technologies (3)
CTE 5890 Perspectives in Retail Entrepreneurship (3)
CTE 5911 Research Analysis in Clothing and Textiles (3)
ENT 5216 Foundations of Entrepreneurship and Leadership (3)
Elective Curriculum
Students are required to take 12 hours of elective coursework. Elective options include, but are not limited to, the following:
COA 5400 Consumer in a Complex Marketplace (3)
CTE 5125 Design Thinking (3)
CTE 5435 Textiles for Interiors (3)
CTE 5471 Sustainability and Human Rights in the Business World (3)
CTE 5906 Directed Individual Study (3)
CTE 5912 Supervised Research (3)
CTE 5935 Special Topics
CTE 5475 Developing and Designing Sustainable Accessory Products (3)
CTE 5950 Textiles and Apparel Entrepreneurship in Florence (3)
ENT 5608 Product Design (3)
ENT 5901 Directed Independent Study in Entrepreneurship (1–6)
ENT 5942 Graduate Entrepreneurship Internship (3)
Master of Science (MS) in Entrepreneurship
The Jim Moran College of Entrepreneurship welcomes a second new Master of Science degree in Entrepreneurship (MSE). This program offers three majors – Hospitality Entrepreneurship, Product Development, and Social and Sustainable Enterprises. The Hospitality Entrepreneurship major and the Social and Sustainable Enterprises major will be offered completely online, while the product development major is offered as a full-time program on FSU's main Tallahassee campus. All programs offer optional seven-to-nine-day study-abroad opportunities, which are listed below within the curriculum.
The online Hospitality Entrepreneurship major in the MSE program focused on entrepreneurial endeavors in hospitality—opening, building, or innovating new hospitality enterprises. The program heavily relies on the acquisition and application of skills in real-world entrepreneurial hospitality enterprises. This degree provides advanced online education to allow graduates to pursue careers in a variety of corporate, government, and/or academic professions.
The Product Development Entrepreneurship major prepares individuals who want to work in any private or public company by advancing their knowledge and skills in product design and development. The core curriculum of the proposed program includes topics in financial literacy and accounting; strategy; and ethics in management. The classes offered in the product development major allow us to provide students with hands-on experience in innovation and commercialization, further developing their abilities to implement their education from the MSE program in today's highly competitive and lucrative fields of entrepreneurship.
The online Social and Sustainable Enterprises major prepares students to help companies meet the today's demands without jeopardizing future generations. Throughout this online program, students are taught by Environmental, Social, and Governance (ESG) leaders and industry professionals to create, manage, and lead social and sustainable enterprises.
Degree Requirements
The MS in Entrepreneurship (MSE) degree requires 30 credit hours of coursework, with nine hours of shared core courses between all majors. A list of the degree program requirements can be found at https://jimmorancollege.fsu.edu/grad.
Core Courses for all MSE Majors
The current core curriculum (nine credit hours) required to be taken by all MSE students.
ENT 5128 Strategy Formulation (3)
ENT 5216 Foundations in Entrepreneurship and Leadership (3)
ENT 5417 Accounting and Finance for Entrepreneurs (3)
Major Courses for Product Development
All MSE Product Development students are required to take the following major curriculum (21 credit hours):
ENT 5225 Human Resource Management for Entrepreneurs (3)
ENT 5606 Product Development Analytics (3)
ENT 5608 Product Design (3)
ENT 5936 Product Development Colloquium (3)
ENT 5246 Promotional and Pricing Implementation (3)
ENT 5609 Prototyping (3).
Major Courses for Hospitality Entrepreneurship
All MSE Hospitality Entrepreneurship students are required to take the following 15 major curriculum hours plus six credit hours of elective curriculum:
HMG 5229 Hospitality Management Ethics (3)
HMG 5258 Innovative Practices in Lodging Management (3)
HMG 5697 Legal Environment of Hospitality & Tourism Operations (3)
HMG 5930 Hospitality Colloquium (3)
HMG 5501 Hospitality Marketing Strategy (3)
Major Courses for Social and Sustainable Enterprises
All MSE Social and Sustainable Enterprise students are required to take the following 12 major curriculum hours plus nine credit hours of elective curriculum:
ENT 5806 Sustainable Value Chains in a Net Zero Carbon World (3)
ENT 5634 Systems Thinking: Solving Wicked Problems (3)
ENT 5805 Leveraging Technology to Achieve Social and Sustainability Goals (3)
ENT 5516 Measuring ESG Impact (3)
Elective Curriculum
Students in the MSE Product Development program are required to take three hours of elective coursework. Students in the MSE Hospitality Entrepreneurship program are required to take six hours of elective coursework. Students in the MSE Social and Sustainable Enterprises program are required to take nine hours of elective coursework. Elective options include the following, but are not limited to:
COA 5400 Consumers in a Complex Marketplace (3)
CTE 5125 Design Thinking (3)
CTE 5435 Textiles for Interiors (3)
CTE 5471 Sustainability and Human Rights in the Business World (3)
CTE 5475 Developing and Designing Sustainable Accessory Products (3)
ENT 5930 Special Topics in Entrepreneurship (3)
ENT 5942 Graduate Entrepreneurship Internship (3)
ENT 5XXX Corporate Sustainability (3)
ENT 5517 Raising ESG and Impact Capital Strategies (3)
ENT 5XXX Intellectual Property for Entrepreneurs (3)
HMG 5229 Management Ethics (3)
HMG 5258 Innovative Practices in Lodging Management (3)
HMG 5465 Hospitality Financial Management (3)
HMG 5466 Hospitality Revenue Management (3)
HMG 5655 Franchising & Management Agreements (3)
HMG 5697 Legal Environment of Hospitality and Tourism Operations (3)
HMG 5944 Graduate Hospitality Internship (3)
HMG 5937 Special Topics in Hospitality Management (3)
International Experience
An international program (IP) experience is highly encouraged. These opportunities are available throughout the year and will be part of a course curriculum.
- IP Course in Florence, Entrepreneurial Lodging
- IP Course in Panama, Supply Chain
- IP Course in Valencia, Hospitality Management
- IP Course in Florence, Textiles and Apparel
Graduate Certificate in Entrepreneurship
Obtaining a graduate certificate in Entrepreneurship develops a student's ability to analyze industry-specific issues from a global perspective, foster critical thinking, and enhance the tangible and intangible skills needed for today's highly competitive, yet lucrative field of entrepreneurship. The graduate certificate in Entrepreneurship will offer students case-study learning while providing opportunities for innovative, hands-on application. Students will take introductory graduate courses in entrepreneurship and leadership and then specialized courses within the current, existing graduate programs. Courses are designed and kept relevant through input from the college's full-time faculty and approximately 30 Entrepreneurs-in-Residence (EIR) employed in other academic units across FSU's campus. The linchpin and focal point of this action is the creation of an interdisciplinary entrepreneurship curriculum.
Students from all academic disciplines are encouraged to pursue this graduate certificate so they may expand their knowledge in their chosen field by tying it to an entrepreneurial career. In doing so, students are enabled to pursue their passion while they create a successful entrepreneurial venture around a chosen field.
Admission Requirements
Students are encouraged to apply to the certificate program before taking any program courses; however, students may complete an ap-plication prior to the completion of the second course counted towards this certificate program.
Students must be admitted to Florida State University as either a non-degree seeking graduate student, or a current FSU student enrolled in a graduate program. Students currently enrolled in a graduate degree program at FSU must have a 3.0 grade-point average (GPA) in their graduate coursework.
In addition to applying to the university, students must submit a separate application to the Jim Moran College of Entrepreneurship Graduate Certificate program in Entrepreneurship prior to completing the second certificate course. The certificate application is available at https://jimmorancollege.fsu/edu/entrepreneurship-certificate.
Program Requirements
Core Curriculum
The current core curriculum (6 credit hours) is required to be taken by all Entrepreneurship graduate certificate students:
ENT 5216 Foundations in Entrepreneurship and Leadership (3)
ENT 5417 Accounting and Finance for Entrepreneurs (3)
Elective Curriculum
Entrepreneurship graduate certificate students must take at least 6 hours of elective coursework. Elective options are listed on our website and on the program application.
Definition of Prefixes
COA—Consumer Affairs
CTE—Clothing and Textiles
ENT—Entrepreneurship
HMG—Hospitality Management: Graduate
Graduate Courses
COA 5400. Consumers in a Complex Marketplace (3). This course examines consumer behavior, which encompasses all activities related to purchase, use, and disposal of goods and services, including the consumer's emotional, mental, and behavioral responses that precede or follow these activities. This course covers diverse topics from various disciplines to understand the "enigmatic" consumer and the marketplace behavior they engage in.
CTE 5125. Design Thinking (3). This course introduces students to design thinking, problem seeking ideation techniques and strategies, creative intelligence, and the methodologies embedded in the design thinking process. The course empowers individuals to strategize, plan, and solve complex problems across a multitude of situations and venues.
CTE 5435. Textile for Interiors (3). (S/U grade only). This course addresses the selections, cost, expected performance, and care of textiles used in residential and commercial interiors.
CTE 5444. Quality Assurance Assessment (3). This course explores assessment of quality performance parameters for specific textile product end uses based on standard test methods, government regulations, and certification requirements.
CTE 5445. Textile Technologies (3). This course surveys and investigates novel textile technologies at the fiber, yarn, fabric, finish, manufacturing, and testing levels for specific industry end use and product performance applications.
CTE 5471. Sustainability and Human Rights in the Business World (3). This course provides an overview of social responsibility, human rights, and sustainability, and it identifies strategies and frameworks to apply to socially responsible and sustainable business. This course also explores the roles of the consumer, corporation, and government and non-governmental organizations.
CTE 5475. Developing and Designing Sustainable Accessory Products (3). This course explores sustainable design practices in products of the fashion industry. Students create accessory products from recycled materials or renewable resources and consider aspects of trend, design, processes, and material selections that are incorporated into a sustainability framework of environmental impact, social responsibility, animal welfare, impact on artisan, and waste materials.
CTE 5807. Retail Merchandising Concepts (2–4). Prerequisite: MAC 1105, MGF 1106, or MGF 1107. This course is designed to give graduate students an accelerated view of basic concepts and principles in the merchandising field. Students who have taken CTE 3806 and CTE 4822 are not eligible to enroll in this course. Specifically, this course will (1) provide an overview of every aspect of the retailing industry including historical perspectives, analysis of the decades of the twentieth century, the various materials used by fashion innovators, the design process of apparel and accessories, the roles played by the ancillary arms of the industry, and the marketing of collections; and (2) examine the principles of effective quantitative merchandising management.
CTE 5815. Retail Technologies (3). This course pursues an in-depth study of the principal retail technologies and systems currently being developed and used across the country. May be repeated once as course content changes, with permission from the instructor.
CTE 5816. Merchandising Organization (3). This course formulates an understanding and synthesis of knowledge concerning retail outlets for fashion merchandising emphasizing organizational structure and operational methods.
CTE 5828. Merchandising Buying (3). This course examines how merchandising management is defined by identifying the techniques and theories of retail buying with emphasis on the buyer's retail management role.
CTE 5834. Merchandising Theory and Research (3). This course focuses on the theories utilized in merchandising, including evaluating the use of these theories in current research.
CTE 5847. Retail Branding and Promotion (3). This course explores the role of brands in promotional advertising and in-store promotions in the retail industry. Students analyze all facets of the promotional mix and impact technology has on the consumer.
CTE 5884. Advanced Fashion Merchandising Practicum (6). (S/U grade only.) Prerequisites: CTE 4811, CTE 4822, CTE 4826 and graduate standing in the merchandising track; interviewing for placement required. This course focuses on professional development through practical experience in the apparel and retail merchandising field.
CTE 5890. Perspectives in Retail Entrepreneurship (3). This course summarizes and highlights a range of theoretical and empirical perspectives on retail entrepreneurship and provides students an opportunity to actively engage with faculty members during presentations, discussions and reaction papers on a variety of topics, uniquely specific to each faculty member's area of research and/or expertise.
CTE 5906r. Directed Individual Study (1–3).
CTE 5911. Research Analysis in Clothing and Textiles (3). This course is an analysis and interpretation of research in textiles and consumer sciences. Principles of quantitative and qualitative research; methodologies used in survey, experimental, and historical research. Emphasis is placed on theory development, and research design.
CTE 5912r. Supervised Research (1–3). (S/U grade only.)
CTE 5930r. Clothing and Textiles Seminar (1). This course explores current research in textiles and consumer sciences.
CTE 5935r. Special Topics (1-6). This course dives into current issues and practices in retail and entrepreneurship, specifically within the textile and apparel industry. Topics vary. May be repeated to a maximum of nine (9) credit hours; repeatable within the same term.
CTE 5942r. Supervised Teaching (1–3). (S/U grade only.)
CTE 5950. Textiles and Apparel Entrepreneurship in Florence (3). This course allows students to discover the influence of heritage and innovation on entrepreneurship, fashion, health, and wellness. Students will explore and learn about textile design/manufacturing/testing, quality assurance, and product innovation in a global marketplace.
CTE 6436. Product Innovation and Management (3). This course explores the process of new products management in the global market with a focus on strategic elements of product development such as the new products process, the product innovation charter, and the new product portfolio.
CTE 6936r. Special Topics in Clothing/Textiles/Merchandising (1–6). Advanced study of selected topics in textiles, merchandising, or apparel product development with emphasis on problem analysis and resolution. May be repeated when topics vary.
CTE 6980r. Dissertation (1–24). (S/U grade only). Prerequisite: Admission to doctoral candidacy.
CTE 8964r. Preliminary Doctoral Examination (0). (P/F grade only).
CTE 8985r. Dissertation Defense (0). (P/F grade only).
ENT 5117. Raising ESG & Impact Capital (3). This course provides students with the understanding and skills necessary to raise capital for sustainable ventures and finance Environmental, Social and Governance (ESG) projects. It is intended for both intrapreneurs (students seeking opportunities in sustainability at the corporate level) and entrepreneurs (students seeking to launch their own venture or join a social enterprise).
ENT 5128. Strategy Formulation (3). This course provides the opportunity to experience a real-world business environment where opportunities, challenges, and critical decision-making are addressed through analytical, innovative, and capable enterprise business planning.
ENT 5216. Foundations of Entrepreneurship and Leadership (3). In this course, students develop an understanding of the foundations of entrepreneurial behavior, by providing a broad survey of entrepreneurship and leadership topics. Students are exposed to different types of entrepreneurships, and the course covers an array of topics that span from idea generation through venture formation, financing, scaling, and leading the entrepreneurial venture.
ENT 5225. Human Resources Management for Entrepreneurs (3). This course provides students with comprehensive knowledge of issues facing the entrepreneur as they impact the employer-employee relationship, and in turn, the overall success of the enterprise.
ENT 5228. The Corporate Intrapreneur: Moving the Needle in ESG and Sustainability (3). This course requires students to apply key themes to build skills and attributes necessary to obtain, maintain, and thrive in an ESG/sustainability role, as those who work in a corporate ESG/sustainability role must embody an "intrapreneur"—an internal entrepreneur—one who works within a larger corporation to employ a strategy that is untested, new, innovative and/or evolving.
ENT 5246. Promotional and Pricing Implementation (3). In this course, the objective is to master the marketing elements of promotion and pricing. Students focus on the areas of brand story, promotional planning, ad creation, promotional execution, product positioning, price setting, forecasting sales, and evaluating competitive tactics around promotion and pricing.
ENT 5417. Accounting and Finance for Entrepreneurs (3). This course provides an overview of accounting and finance concepts that are necessary for entrepreneurs. Specifically, the course covers the fundamentals of accounting and finance, analyses, and interpretations of financial statements, forecasting and budgeting for business planning, control and decision making, starting new businesses and business valuation methods.
ENT 5516. Measuring Environmental, Social, and Governance Impact (3). This course examines the role of Environmental, Social, Governances (ESG) and Corporate Social Responsibility (CSR) as a strategy to improve products, profits, and brand equity. Students examine numerous corporate initiatives that attempt to address these challenges as well as how they are being evaluated in the public eye.
ENT 5517. Raising ESG & Impact Capital (3). This course provides students with the understanding and skills necessary to raise capital for sustainable ventures and finance Environmental, Social and Governance (ESG) projects. It is intended for both intrapreneurs (students seeking opportunities in sustainability at the corporate level) and entrepreneurs (students seeking to launch their own venture or join a social enterprise).
ENT 5606. Product Development Analytics (3). This course spans the product development topics of competitive advantage, market, customer analytics, business process, financial sustainability, people and supply chain analytics.
ENT 5608. Product Design (3). This course invites students to master the elements of product design, including a brand name, logo, tag line, product/service features, product packaging, recommended retail price and estimated cost of goods.
ENT 5609. Prototyping (3). This course provides students with an in-depth survey and analysis of best practices, industry standard tools, and entrepreneurship applications of prototyping for commercialization of new offerings.
ENT 5616. Measuring Environmental, Social, and Governance Impact (3). This course examines the role of Environmental, Social, Governance (ESG) and Corporate Social Responsibility (CSR) as a strategy to improve products, profits, and brand equity. Students examine numerous corporate initiatives that attempt to address these challenges as well as how they are being evaluated in the public eye.
ENT 5627. Healthcare Innovation and Medical Entrepreneurship (3). This course provides training in the leadership of innovation in patient care delivery. The course allows students to develop and deploy patient-centered solutions that create value by improving both quality and efficiency in their systems and communities.
ENT 5634. Systems Thinking: Solving Wicked Problems (3). This course assesses system behaviors by examining the entire system – including human, political, community, resource, environmental, and social processes – to get a holistic view into how organizations and individuals often look at the world, assess problems, and design solutions.
ENT 5805. Leveraging Technology to Achieve Social and Sustainability Goals (3). This course aims to understand the social and sustainability goals with environmental, social, and economic perspectives, including corporate social responsibility (CSR) and technologies in social entrepreneurship.
ENT 5806. Sustainable Value Chains in a Net Zero Carbon World (3). This course focuses on sustainability of supply chains through the lens of these climate change drivers. The course focuses on the food and agriculture industry as a microcosm for the decarbonization of supply chains. Students learn Life Cycle Analyses through their subset Carbon Footprint of Products.
ENT 5901r. Directed Independent Study in Entrepreneurship (1–6).
ENT 5930r. Special Topics in Entrepreneurship (1-9). This course allows students to learn about special topics in entrepreneurship that are not taught as part of the regular graduate program or majors in entrepreneurship. Special topics may include: environmental entrepreneurship, social and sustainable entrepreneurship, managing high growth and legal risks, venture and angel capital, international entrepreneurship, and product design and development. This course is repeatable to a maximum of nine (9) semester hours; repeatable within the same term.
ENT 5936. Product Development Colloquium (3). This course provides a common intellectual experience for new masters students, while also introducing students to the research, creative, and professional opportunities within the corporate and new venture product development industries. Distinguished faculty and industry professionals give presentations on topics that are of broad interest within the discipline, while classroom discussion and reflections enrich students' experience.
ENT 5942r. Graduate Entrepreneurship Internship (1–6). (S/U grade only.) This course is designed for graduate students who desire to gain real world experience in their respective field through on-the-job practice. Students work under the direction of an approved industry professional and the Jim Moran College Internship Coordinator.
ENT 5952r. Discovering the Global Influence of Entrepreneurship and Hospitality (1). This course is a one-hour study abroad course and is typically nine days long with seven days being on-the-ground in the respective countries. Each country visit offers unique opportunities that will expose graduate students to the country's culture, people, lifestyles, industries, and small businesses that make that city and country an important place to visit and study.
HMG 5229. Hospitality Management Ethics (3). This course develops skills needed for the analysis and development of interpersonal management skills, focusing on: leadership, ethics, employee and guest relations, and team building.
HMG 5258. Innovative Practices in Lodging Management (3). This course presents lodging operations and management from an integrated viewpoint with a focus on entrepreneurship. The course integrates operations, marketing, strategy, consumer behavior, and human resources. The course also addresses the concept of entrepreneurship in the lodging sector. This course helps students understand and apply hospitality and entrepreneurship theory in a hotel context.
HMG 5465. Hospitality Financial Management (3). This course will provide a comprehensive overview of the fundamental principles and theoretical framework that form the foundation of corporate financial management decisions in the hospitality industry. In this course, you will develop skills in framing and solving quantitative business problems, using both a calculator and Excel. This course will also include lessons on time value of money, valuation, capital structure, project valuation, feasibility study, franchising, and management contract.
HMG 5466. Hospitality Revenue Management (3). The main objective of this course is to deal with the techniques used in maximizing revenues in the hospitality industry. This course will cover important topics including, but not limited to, the following: revenue management applications that hospitality managers can use to increase revenue without increasing products or promotions, strategies for tapping into new markets, and effectively and efficiently delivering products and services to customers.
HMG 5501. Hospitality Marketing Strategy (3). This course provides students with an advanced understanding of both theoretical and practical issues within the domain of marketing strategy.
HMG 5655. Franchising and Management Agreements (3). This course provides an overview of franchising agreements and management agreements focusing on the ownership structure in the hospitality industry. The course covers the principles of franchise and management agreements and introduces franchising opportunities in the hotel and restaurant industries.
HMG 5697. Legal Environment of Hospitality & Tourism Operations (3). This course is designed to provide insight into the legal and ethical issues faced by the hospitality industry. Emphasis is placed on issues most likely to lead to litigation against operators in the hospitality industry. Topics will be focused on employment law. Current issues, ethical dilemmas and trends will be at the forefront of our analysis.
HMG 5930. Hospitality Colloquium (3). This course provides a common intellectual experience for new masters students, while also introducing students to the research, creative, and professional opportunities within the hospitality industry. Distinguished faculty and industry professionals give presentation on topics that are of broad interest within the discipline, while classroom discussion and reflections enrich the student's experience.
HMG 5944r. Graduate Internship (1-6). (S/U grade only.) This course's purpose is to offer students an opportunity for on-the-job management experience under the direction of an approved industry professional and a faculty coordinator.